August 1, 2011

Farm Fresh in the City

Only five years ago, agricultural experts dismissed local food as just a fad. But with growing concerns about nutrition, food safety and greenhouse gases, business is booming—every year the demand for organic and local foods grows up to 25 per cent. With Ontario farmers’ markets raking in an estimated $641 million per year, it’s clear that local food is more than just another diet craze. Yet, Ontario continues to import $4 billion more in food than it exports, with the average food item travelling more than 4500 km from where it was grown or raised.

So if more consumers are adopting 100-mile diets, why are Ontario farmers still having a difficult time getting their products to market?

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